Layer 4 · VIVID Architecture
VIVID Run Cards (8 Industries)
This page leads to VIVID Run Cards (8 Industries): phase-by-phase guides for preparing and reviewing a conversation.
Use it in a conversation
Before a call, write the buyer’s stated goal, what you still need to learn, and the evidence they may need. During the call, invite them to correct your recap before moving to an offer. That is a practical use of the Own Principle.
What's inside
- Phase-by-phase run cards for eight industries
- Prompts for the diagnostic and presentation phases
- Decision-stage check for the buyer’s own criteria
- A reusable structure to annotate after a call
Put it into practice
The run card helps you notice where you are in the conversation. It should leave room for a buyer to disagree, decline, or choose a different next step.
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