Everything you need to cover Ian Ross, VIVID Selling OS, or book him as a podcast guest or speaker. Copy the bios directly. Download the headshots. Reach out at the bottom.
7
Layers in framework
34+
Long-form blog posts
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Industry verticals
365d
Money-back guarantee
Bios — copy whichever fits
One-line bio · 14 words
Ian Ross is the creator of the VIVID 7-layer selling framework and host of Close More Sales.
Short bio · 45 words
Ian Ross is co-founder and Chief Innovation Officer at Objection Proof AI, creator of the VIVID 7-layer selling framework, author of The VIVID Selling Operating System, and host of the Close More Sales podcast and The Output, a show on AI in sales.
Long bio · 120 words
Ian Ross is the creator of the VIVID 7-layer selling framework and author of The VIVID Selling Operating System. He is co-founder and Chief Innovation Officer at Objection Proof AI, a self-managing AI sales team used by 250+ real estate investors. Ian hosts the Close More Sales podcast and The Output, a show on AI in sales. He is a featured guest on Real Estate Disruptors with Steve Trang, Funds on Fire, PropertyRadar, Properties to Profits, Leads2Deals, and the Collective Genius Mastermind. The VIVID framework is a diagnostic 7-layer model of every sales conversation — from the seller's internal state through objection dissolution — designed to produce top-1% performers across nine industries.
Why "closing techniques" fail — and what's happening structurally when deals die
The 7-layer diagnostic model: reverse-engineering why calls close or stall
AI in sales — what's actually installing vs. what's hype
Non-neediness as a protocol (not a mindset) and how operators install it
Objection dissolution vs. objection handling — and why the distinction matters
The paradigm shift: from persuader to diagnostician
Building self-managing AI sales teams (from the Objection Proof AI product)
How to install sales skill in teams without scripts
Industry-specific adaptations: real estate, insurance, financial advising, SaaS, home services
Recent coverage & appearances
Real Estate Disruptors with Steve Trang — Sales Secrets That You've Never Heard Of Watch →
Funds on Fire with Devin Robinson — The Psychology of VIVID Capital Raising Listen →
PropertyRadar — Scripts Are Killing Your Sales Team: What Top Coaches Do Instead Watch →
Properties to Profits — Why Sales Is the Fast Track to Financial Freedom Watch →
Leads2Deals — How To Spot Fake Gurus and Avoid Burnout Watch →
Rafael Cortez — From Bookstore to Sales Coach: Sales Mastery, Frameworks & Mindset Watch →
Launch Control — How to Double Revenue with Your Existing Leads Watch →
Collective Genius Mastermind — Ian Ross at CG LIVE Watch →
Booking & inquiries
For podcast bookings, speaking engagements, press inquiries, or interview requests, email [email protected] with "Press" in the subject line. Ian typically responds within two business days.
